Cherripick
Venture Overview
Cherripick’s mission is to reduce CO₂ emissions by diverting food waste from landfills while feeding low-to-moderate income households. Founder Marco Ignacio grew up food-insecure and started selling candy from his backpack just to afford lunch. With degrees in Business Management, Marketing, and Sport Management—and raised in a zero-waste household—he was driven to act after learning that 16 billion pounds of groceries go to waste annually. Cherripick provides food retailers with a digital clearance rack connected to a community of budget and environmentally-conscious shoppers, helping stores reduce waste and lost revenue while expanding food access.
Website: cherripick.com
Venture Issue Area: Sustainable Materials
Venture Headquarters: Orlando, Florida
